# Discovering Narasi: The Digital Media Pioneer Founded by Najwa Shihab
Launched in early 2018 by renowned journalist Najwa Shihab, Narasi began as a natural evolution of her digital journey following the rapid success of her personal YouTube channel. Within just four months, her platform garnered over 250,000 subscribers and earned a prestigious YouTube Silver Creator Award. Today, Narasi operates as a dynamic digital media startup, offering 14 diverse programs distributed across its official website and YouTube channel. While flagship programs like Mata Najwa maintain a television presence through free-to-air broadcasting partnerships, the core of Narasi exists as a collaborative digital ecosystem.
Built upon principles of pluralism, critical thinking, tolerance, and idealism, Narasi empowers the younger generation to actively shape society. The platform serves as a creative hub where bold ideas and diverse perspectives meet. By combining in-depth reporting, thought-provoking documentaries, engaging talk shows, interactive discussions, and vibrant online-offline events, Narasi amplifies voices that matter. If you are passionate about contributing to a forward-thinking media landscape, exploring career opportunities at Narasi Media Pracaya could be your next big step.
# Current Career Opportunities at PT Narasi Media Pracaya (Narasi TV)
Narasi is expanding its team and looking for driven professionals who want to make an impact in the digital media industry. Review the available positions and qualifications below to find the role that matches your expertise.
## 1. Business Development
As a Business Development specialist, you will spearhead growth strategies, identify emerging market trends, and expand existing business portfolios.
* Key Responsibilities:
* Design and execute effective business strategies for market penetration and expansion.
* Formulate short-term and long-term business plans aligned with company goals.
* Collaborate cross-functionally to develop and launch new products or services.
* Conduct comprehensive market research to uncover new revenue opportunities.
* Analyze consumer behavior and market trends to drive growth.
* Manage Intellectual Property (IP) business development projects, allocate resources, and oversee budgeting.
* Monitor Key Performance Indicators (KPIs) and mitigate business risks.
* Qualifications:
* Bachelor’s degree (S1) in Communications, Marketing, Business, or a related field.
* Minimum of 2 years of professional experience in Brand Activation, Marketing Activation, or Business Development.
* Required Soft Skills: Strong communication, leadership, analytical thinking, problem-solving, creativity, integrity, and extreme attention to detail.
## 2. Event Creative Officer
Turn conceptual ideas into unforgettable brand experiences by designing innovative events tailored to target audiences and sponsors.
* Key Responsibilities:
* Develop creative event concepts in alignment with sponsor and audience objectives.
* Conduct thorough research covering trends, venues, content, and guest speakers.
* Draft comprehensive rundowns, layout designs, and guest experience blueprints.
* Negotiate contracts with content partners, vendors, and talent.
* Evaluate event execution alongside the creative team.
* Qualifications:
* Minimum Diploma (D3) or Bachelor’s degree (S1) in a relevant discipline.
* Proficiency in 3D modeling software (SketchUp) and strong copywriting skills.
* Solid art reference background.
* Required Soft Skills: Sociable, independent thinker, team player, detail-oriented, and an effective communicator.
## 3. General Affair Officer
Ensure seamless daily office operations, maintain company assets, and provide logistical support for a productive work environment.
* Key Responsibilities:
* Manage operational driver schedules, transportation requests, and attendance tracking.
* Oversee facility maintenance, utility management, and office supply procurement.
* Conduct physical asset checks and manage the company inventory system (tagging, barcodes, and handovers).
* Handle general office administration, including purchase requests, memos, and monthly budgeting.
* Coordinate with building management (e.g., Intiland) and oversee business travel arrangements.
* Qualifications:
* Diploma (D3) or Bachelor’s degree (S1) in any major, with a strong grasp of office administration and basic electrical knowledge.
* Minimum 2 years of experience in a similar General Affair role.
* Core Competencies: High accuracy, negotiation skills, planning, organizing, and creative problem-solving.
## 4. Strategic Lead
Take charge of high-level project management by overseeing timelines, resource allocation, and cross-functional team execution.
* Key Responsibilities:
* Define project objectives, scope, and deliverables.
* Develop comprehensive project timelines and strategic blueprints.
* Manage and monitor the performance of strategists, project officers, and social media teams.
* Oversee budget allocation and financial tracking to ensure cost-efficiency.
* Qualifications:
* Minimum 3 years of experience working as a Project Officer, Marketing Activation, or Brand Activation specialist.
* Demonstrated expertise in strategic planning, budgeting, and team coordination.
## 5. Event Strategist
Drive the strategic direction of Narasi's events by analyzing market data and aligning event objectives with broader business goals.
* Key Responsibilities:
* Formulate event strategies, tactics, and KPIs in collaboration with project leads.
* Evaluate past event performances to identify areas for improvement and business opportunities.
* Analyze target participant needs to maximize event relevance and value.
* Manage relationships with internal and external stakeholders.
* Qualifications:
* 2 to 3 years of professional experience in a related role.
* Strong background in market research, event conceptualization, and data analysis.
* Required Skills: Excellent presentation capabilities, strong negotiation skills, and professional proficiency in English.
## 6. Creative Commercial (Freelance)
Bring commercial narratives to life through compelling storytelling, seamless video production coordination, and creative direction.
* Key Responsibilities:
* Collaborate with clients and internal teams to conceptualize unique creative solutions.
* Write engaging scripts, storyboards, and content outlines.
* Partner with directors to build detailed pitch decks and execute creative treatments.
* Supervise on-set production, casting, wardrobe, and location selection.
* Work alongside post-production teams to oversee editing, sound design, and visual effects integration.
* Qualifications:
* Minimum Diploma (D3) in Communications (Broadcasting/Journalism), Film and Television, or Visual Communication Design (DKV).
* Deep passion for digital media and visual storytelling.
* Required Soft Skills: Teamwork, integrity, creativity, analytical thinking, problem-solving, and coordination.
Ready to Shape the Future of Media?
If you are driven by impactful storytelling and want to be part of Indonesia's leading digital media movement, send your updated CV and portfolio directly to [email protected].